Benefits of Being a Wise Consumer
A wise consumer is someone who has learned how to use their consumption habits to improve their life and make the best choices. These consumers look for products that help them to promote their well-being and values. They also are mindful of the impact their purchases have on the environment and other people.
In a recent article in The Atlantic, Wise Consumer: How to Buy With Wisdom, authors Richard Luchs and Joanna Bryce describe five general characteristics of wise consumers: intentionality, contemplation, emotional mastery, openness and transcendence. These consumers have a deep sense of gratitude for the things they own and are conscious of how their spending impacts all entities.
Quality: One of the first principles for wise consumers is to choose products that show their quality in the simplest terms possible. They don’t want to waste time learning about fancy features unless they really need them, or they can see a clear difference between high-quality and low-quality products.
Durability: Another principle for wise consumers is to choose products that will last them a long time. This allows them to save money over the long run, rather than buying cheap products that may break down quickly or are more likely to need replacement parts and services in the future.
When purchasing products, be sure to do your research and ask other people for referrals before making a purchase. This will help you to avoid the costly mistakes many shoppers have made in the past.